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Blue cheeses

The “Blue cheeses” subcategory includes 11 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.

Blue cheeses – shopping list additions

445 141in Oct '25–Sep '26

↑ 47.3% YoYYoY = (Oct '25–Sep '26 vs Oct '24–Sep '25)

Rank in category

5/10

of 10 subcategories

Organic additions

94.2%

Ads 3.7% | Leaflets 2.2%

1. “Blue cheeses” purchase trends against the category

Trend

Monthly number of additions to shopping lists (Listonic + Moja Gazetka)

All subcategories – monthly additions

All subcategories – monthly additions
Month	Blue cheeses	White cheeses, curds	Yellow cheeses	Mozarella cheese	Sandwich cheese spreads	Salad cheeses	Processed cheeses	Cheeses for cheesecake
Oct '25	28104	92557	76246	53375	27329	9900	7532	3826
Nov '25	29577	102536	68032	47414	24687	10838	7306	6584
Dec '25	56364	107779	82416	62275	35065	13500	7986	28501
Jan '26	28825	115672	82996	62776	29100	11125	8487	3960
Feb '26	23315	103328	72243	53827	24613	9507	7453	3373
Mar '26	27349	117374	78996	51649	27040	10181	7022	14365
Apr '26	26328	107600	79938	55509	24673	13923	7173	8595
May '26	21271	92554	69130	47773	21280	14276	6794	3368
Jun '26	33718	171256	129883	90288	38095	23722	10112	5922
Jul '26	51818	249934	198656	132135	74005	33672	14544	7998
Aug '26	51855	258461	209410	135318	69278	28502	16016	8753
Sep '26	66617	255938	203352	130489	91454	23666	17315	7915

Blue cheeses – monthly seasonality (index, 100 = average)

Blue cheeses – monthly seasonality (index, 100 = average)
Month	Blue cheeses – monthly seasonality (index, 100 = average)
Jan	97
Feb	79
Mar	85
Apr	83
May	71
Jun	85
Jul	114
Aug	118
Sep	143
Oct	72
Nov	77
Dec	176

Blue cheeses: 445 141 additions in the period, 47.3% YoY. Ranked 5 of 10 subcategories in the category.

2. How do Poles plan to buy in the “Blue cheeses” subcategory?

Sources

Breakdown of additions to shopping lists by source: organic, from ads, from retail leaflets

Blue cheeses – source mix

Blue cheeses – source mix
Sources	Value
From leaflets	9560
From ads	16437
Organic	419144

Source mix comparison – all subcategories

Source mix comparison – all subcategories
Category	From leaflets	From ads	Organic
Blue cheeses	2.15	3.69	94.16
White cheeses, curds	4.03	3.53	92.44
Yellow cheeses	7.23	2.79	89.98
Mozarella cheese	3.78	2.28	93.94
Sandwich cheese spreads	4.6	7.52	87.88
Salad cheeses	4.24	12.99	82.77
Processed cheeses	11.86	0.93	87.21
Cheeses for cheesecake	17.57	10.42	72.01

Blue cheeses – source evolution over time

Blue cheeses – source evolution over time
Month	From leaflets	From ads	Organic
Oct '25	173	480	27451
Nov '25	194	1150	28233
Dec '25	358	400	55606
Jan '26	366	651	27808
Feb '26	333	488	22494
Mar '26	1235	1349	24765
Apr '26	1586	454	24288
May '26	1274	491	19506
Jun '26	850	601	32267
Jul '26	672	1536	49610
Aug '26	777	554	50524
Sep '26	1742	8283	56592

Brands from the “Blue cheeses” subcategory – additions by source over the last year (top 10)

Brands from the “Blue cheeses” subcategory – additions by source over the last year (top 10)
Brand	From leaflets	From ads	Organic
Valbon	8487	15306	206980
Delikate	10633	33	1348
Turek	3647	1	1920
President	4301	1	959
Lazur	1138	1	1550
Dziugas	84	0	428
Galbani	64	0	3
Premieur	52	0	1
Hochland	27	0	6
Castello	11	0	7

Source mix: organic 94.2%, from ads 3.7%, from leaflets 2.2%.

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Month	Blue cheeses – monthly seasonality (index, 100 = average)
Jan	97
Feb	79
Mar	85
Apr	83
May	71
Jun	85
Jul	114
Aug	118
Sep	143
Oct	72
Nov	77
Dec	176

Month	Blue cheeses – monthly seasonality (index, 100 = average)
Jan	97
Feb	79
Mar	85
Apr	83
May	71
Jun	85
Jul	114
Aug	118
Sep	143
Oct	72
Nov	77
Dec	176

Month	Blue cheeses – monthly seasonality (index, 100 = average)
Jan	97
Feb	79
Mar	85
Apr	83
May	71
Jun	85
Jul	114
Aug	118
Sep	143
Oct	72
Nov	77
Dec	176