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Mosso

Mustard
to receive information about changes in the popularity of this brand.

Mosso ranks 9th of 13 brands in the Mustard category with a 1.10% share over the last four weeks.

The category leader is Kamis with a 52.86% share.

Its monthly share for October 2026 was 0.71%, compared with 0.96% the month before.

Its highest monthly share in the period shown, 4.69%, came in July 2025.

Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.

BRAND CHARTS
Udział procentowy marek w kategorii Mustard
MarkaUdział procentowy
Kamis52.86%
Roleski16.55%
Madero8.32%
Develey6.52%
Prymat6.22%
Musztarda Kielecka4.21%
Pegaz1.91%
Maille1.10%
Mosso1.10%
Kania0.50%
Rikka0.40%
Włocławek0.30%
Mikado0.00%

Brand Mosso percentage share in the category Mustard in the last month

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
1.10%Mosso
ALL BRANDS
Historical market share of brands in the Mustard category (monthly)
MonthKamisKaniaMaillePrymatMusztarda KieleckaRoleskiWłocławekPegazDeveleyRikkaMaderoMikadoMosso
November 202437.19%0.00%0.00%10.94%5.63%28.13%0.00%1.25%3.75%0.00%12.81%0.00%0.31%
December 202432.27%0.53%1.87%12.80%6.67%30.67%0.00%2.93%10.40%0.27%1.33%0.00%0.27%
January 202543.01%0.72%1.79%5.38%3.58%24.01%0.00%3.23%3.94%0.36%13.62%0.00%0.36%
February 202535.40%0.93%0.62%11.80%2.80%34.47%0.00%1.24%3.11%0.31%9.32%0.00%0.00%
March 202542.15%1.15%0.77%8.81%3.45%28.74%0.00%3.07%8.05%0.77%3.07%0.00%0.00%
April 202539.71%2.02%1.47%14.34%3.49%13.24%0.00%2.39%6.62%0.37%16.36%0.00%0.00%
May 202543.32%1.15%0.92%23.96%2.07%11.98%0.00%2.30%8.99%0.23%4.61%0.00%0.46%
June 202543.17%0.55%0.00%9.56%3.55%23.50%0.00%1.91%9.84%0.00%7.10%0.00%0.82%
July 202545.00%0.63%1.25%9.69%7.81%19.69%0.00%1.88%3.75%0.94%4.69%0.00%4.69%
August 202532.22%0.91%0.61%12.46%4.86%24.62%0.00%4.26%6.08%2.13%11.55%0.00%0.30%
September 202542.86%0.00%0.34%22.45%4.08%14.97%0.00%0.68%9.52%0.34%4.76%0.00%0.00%
October 202519.35%0.00%3.05%4.48%4.48%24.24%0.00%1.63%24.24%0.00%18.53%0.00%0.00%
November 202563.53%0.19%0.19%5.95%1.73%11.32%0.00%0.96%9.40%0.00%5.57%0.00%1.15%
December 202544.33%0.42%0.42%10.29%2.52%21.74%0.00%1.79%2.42%0.00%15.55%0.00%0.53%
January 202634.95%0.12%8.56%13.19%2.20%30.44%0.00%1.27%1.27%0.00%7.75%0.00%0.23%
February 202670.54%0.15%1.62%8.84%2.06%10.16%0.00%0.88%2.80%0.29%2.06%0.00%0.59%
March 202629.50%8.37%0.42%12.55%2.30%7.32%0.00%3.97%4.50%0.10%30.54%0.00%0.42%
April 202644.33%0.12%0.50%14.07%2.49%21.67%0.00%0.75%12.45%0.50%2.12%0.00%1.00%
May 202650.79%0.43%0.57%4.45%2.01%23.96%0.00%1.29%14.35%0.29%1.43%0.00%0.43%
June 202664.43%0.57%0.09%11.51%2.55%13.21%0.00%0.85%5.57%0.19%0.57%0.00%0.47%
July 202646.46%0.68%0.45%16.47%2.43%13.58%0.00%0.85%3.74%0.28%14.66%0.00%0.40%
August 202639.39%0.19%0.00%6.92%10.09%28.53%0.00%1.15%8.55%0.19%4.71%0.00%0.29%
September 202640.36%0.41%0.83%10.61%3.86%19.42%0.00%1.79%7.58%9.64%4.55%0.00%0.96%
October 202656.87%0.20%1.31%5.86%4.65%17.17%0.30%2.02%6.87%0.51%3.54%0.00%0.71%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Mustard category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
159.2 h(7 days)
Mustard
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.
Comparison with the other subcategories in “Sauces, dips”
Powdered sauces
Mayonnaise
Hot sauces
Ketchup
59.3 h (2 days)
85.1 h (4 days)
111.2 h (5 days)
111.8 h (5 days)
Median of the Sauces, dips category: 121.7 h (5 days)
Cold sauces, dips
Mustard
Horseradish
Salad dressings
131.5 h (5 days)
159.2 h (7 days)
946.6 h (39 days)
1,736.2 h (72 days)
Real Purchase Rate – Annual data for the Mustard subcategory compared with the other subcategories in Sauces, dips.
SubcategoryRPR (%)
Ketchup93%
Mustard93%
Mayonnaise92%
Hot sauces91%
Salad dressings90%
Powdered sauces88%
Horseradish87%
Cold sauces, dips82%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Mustard subcategory compared with the other subcategories in Sauces, dips.
Brand Loyalty Index (BLI) marki w kategorii Mustard (miesięcznie)
MiesiącBLI (%)
2024-11-01T00:00:001.54%
2024-12-01T00:00:001.21%
2025-01-01T00:00:001.30%
2025-02-01T00:00:001.68%
2025-03-01T00:00:001.22%
2025-04-01T00:00:001.75%
2025-05-01T00:00:002.07%
2025-06-01T00:00:001.78%
2025-07-01T00:00:001.59%
2025-08-01T00:00:001.64%
2025-09-01T00:00:001.74%
2025-10-01T00:00:002.56%
2025-11-01T00:00:002.67%
2025-12-01T00:00:002.88%
2026-01-01T00:00:004.00%
2026-02-01T00:00:003.58%
2026-03-01T00:00:003.80%
2026-04-01T00:00:002.82%
2026-05-01T00:00:003.60%
2026-06-01T00:00:002.95%
2026-07-01T00:00:003.39%
2026-08-01T00:00:002.03%
2026-09-01T00:00:001.63%
2026-10-01T00:00:002.02%
0.50%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Mustard added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Mustard (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-11-01T00:00:0032020817
2024-12-01T00:00:0037531101
2025-01-01T00:00:0027921421
2025-02-01T00:00:0032219223
2025-03-01T00:00:0026121408
2025-04-01T00:00:0054431141
2025-05-01T00:00:0043420964
2025-06-01T00:00:0036620551
2025-07-01T00:00:0032020140
2025-08-01T00:00:0032920033
2025-09-01T00:00:0029416935
2025-10-01T00:00:0049119216
2025-11-01T00:00:0052119489
2025-12-01T00:00:0095233038
2026-01-01T00:00:0086421576
2026-02-01T00:00:0067918987
2026-03-01T00:00:0095625146
2026-04-01T00:00:0080328433
2026-05-01T00:00:0069719366
2026-06-01T00:00:00106035899
2026-07-01T00:00:00176752050
2026-08-01T00:00:00104151356
2026-09-01T00:00:0072644668
2026-10-01T00:00:0099048957

Additions of a product from category Mustard

Absolute data on adding products from category Mustard with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Number of additions Mustard
Number of additions Mustard with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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