Hot sauces
The “Hot sauces” subcategory includes 13 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Hot sauces – shopping list additions
170 461in Sep '25–Aug '26
↑ 41% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
3/5
of 5 subcategoriesOrganic additions
91.8%
Ads 1.5% | Leaflets 6.7%1. “Hot sauces” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Hot sauces | Ketchup, mayonnaise, mustard, horseradish | Cold sauces, dips | Salad dressings | Powdered sauces |
|---|---|---|---|---|---|
| Sep '25 | 8899 | 77663 | 4888 | 1175 | 209 |
| Oct '25 | 10399 | 86073 | 5969 | 1124 | 187 |
| Nov '25 | 9948 | 85799 | 6717 | 1068 | 208 |
| Dec '25 | 10003 | 136240 | 7844 | 1550 | 219 |
| Jan '26 | 13394 | 86768 | 6920 | 1298 | 264 |
| Feb '26 | 11425 | 82948 | 6137 | 1188 | 194 |
| Mar '26 | 11545 | 180948 | 7074 | 1330 | 210 |
| Apr '26 | 10837 | 122918 | 7630 | 2109 | 197 |
| May '26 | 12400 | 78625 | 6419 | 1542 | 163 |
| Jun '26 | 17801 | 146986 | 42078 | 2979 | 266 |
| Jul '26 | 26954 | 225218 | 37154 | 3808 | 405 |
| Aug '26 | 26856 | 223586 | 38884 | 3657 | 391 |
Hot sauces – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Hot sauces – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 106 |
| Feb | 90 |
| Mar | 92 |
| Apr | 84 |
| May | 91 |
| Jun | 111 |
| Jul | 151 |
| Aug | 150 |
| Sep | 74 |
| Oct | 84 |
| Nov | 85 |
| Dec | 83 |
Hot sauces increased over the 12-month window: the subcategory recorded 170,461 additions in 12 months with 41.0% year-over-year growth. The precomputed comparison with other subcategories is not supplied, so the growth pace cannot be compared; monthly additions rose from 8,899 in September 2025 to 26,856 in August 2026.
2. How do Poles plan to buy in the “Hot sauces” subcategory?
SourcesHot sauces – source mix
| Sources | Value |
|---|---|
| From leaflets | 11457 |
| From ads | 2545 |
| Organic | 156459 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Hot sauces | 6.72 | 1.49 | 91.79 |
| Ketchup, mayonnaise, mustard, horseradish | 4.39 | 5.46 | 90.15 |
| Cold sauces, dips | 5.12 | 42.08 | 52.8 |
| Salad dressings | 7.13 | 0.7 | 92.17 |
| Powdered sauces | 1.2 | 9.92 | 88.88 |
Hot sauces – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 41 | 14 | 8844 |
| Oct '25 | 64 | 17 | 10318 |
| Nov '25 | 32 | 9 | 9907 |
| Dec '25 | 32 | 16 | 9955 |
| Jan '26 | 1437 | 30 | 11927 |
| Feb '26 | 1588 | 9 | 9828 |
| Mar '26 | 1728 | 3 | 9814 |
| Apr '26 | 1007 | 11 | 9819 |
| May '26 | 1116 | 2375 | 8909 |
| Jun '26 | 1265 | 18 | 16518 |
| Jul '26 | 1755 | 30 | 25169 |
| Aug '26 | 1392 | 13 | 25451 |
Brands from the “Hot sauces” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Łowicz | 2613 | 2 | 2553 |
| Pudliszki | 1328 | 2411 | 1324 |
| Winiary | 2707 | 0 | 1812 |
| Mutti | 489 | 0 | 3674 |
| Culineo | 2171 | 0 | 906 |
| Knorr | 138 | 4 | 2039 |
| Barilla | 314 | 1 | 1857 |
| Dawtona | 797 | 0 | 474 |
| Italiamo | 354 | 0 | 69 |
| Patak's | 89 | 19 | 183 |
Hot sauces rely mainly on organic additions and underuse advertising: organic additions accounted for 91.8% of the 12-month volume, compared with 6.7% from leaflets and 1.5% from ads. The organic share was below that of Salad dressings at 92.2% and above those of Ketchup, mayonnaise, mustard, horseradish at 90.2%, Powdered sauces at 88.9%, and Cold sauces, dips at 52.8%, placing it below one and above three other subcategories. Advertising accounted for 1.5% of additions, below three of the four other subcategories; the channel generated 2,545 additions in the window.
