Salad dressings
The “Salad dressings” subcategory includes 5 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Salad dressings – shopping list additions
25 467in Nov '25–Oct '26
↑ 37.8% YoYYoY = (Nov '25–Oct '26 vs Nov '24–Oct '25)Rank in category
4/5
of 5 subcategoriesOrganic additions
92.3%
Ads 0.6% | Leaflets 7.1%1. “Salad dressings” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Salad dressings | Ketchup, mayonnaise, mustard, horseradish | Hot sauces | Cold sauces, dips | Powdered sauces |
|---|---|---|---|---|---|
| Nov '25 | 1068 | 85799 | 9948 | 6861 | 208 |
| Dec '25 | 1550 | 136240 | 10003 | 7678 | 219 |
| Jan '26 | 1298 | 86768 | 13394 | 7305 | 264 |
| Feb '26 | 1188 | 82948 | 11425 | 6163 | 194 |
| Mar '26 | 1330 | 180948 | 11545 | 7307 | 210 |
| Apr '26 | 2109 | 122918 | 10837 | 7613 | 197 |
| May '26 | 1542 | 78625 | 12400 | 6615 | 163 |
| Jun '26 | 2979 | 146986 | 17801 | 31784 | 266 |
| Jul '26 | 3808 | 225218 | 26954 | 29325 | 405 |
| Aug '26 | 3657 | 223586 | 26856 | 28729 | 391 |
| Sep '26 | 2622 | 209903 | 28965 | 13921 | 318 |
| Oct '26 | 2316 | 240181 | 30181 | 25213 | 2519 |
Salad dressings – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Salad dressings – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 77 |
| Feb | 66 |
| Mar | 80 |
| Apr | 110 |
| May | 92 |
| Jun | 135 |
| Jul | 151 |
| Aug | 148 |
| Sep | 104 |
| Oct | 94 |
| Nov | 63 |
| Dec | 81 |
Salad dressings posted the slowest growth among the comparable subcategories: from November 2025 to October 2026, they were added to shopping lists in the Listonic and Moja Gazetka apps 25,467 times. Over the same period, the number of additions rose 37.8% year over year. By number of additions, Salad dressings ranked fourth among the five subcategories in Sauces, dips. The most frequently added brand from November 2025 to October 2026 was Culineo (3,603 additions), followed by Knorr and Kamis. The seasonal index peaks in July at 151 and bottoms out in November at 63.
2. How do Poles plan to buy in the “Salad dressings” subcategory?
SourcesSalad dressings – source mix
| Sources | Value |
|---|---|
| From leaflets | 1818 |
| From ads | 148 |
| Organic | 23501 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Salad dressings | 7.14 | 0.58 | 92.28 |
| Ketchup, mayonnaise, mustard, horseradish | 4.2 | 4.43 | 91.37 |
| Hot sauces | 7.61 | 2.42 | 89.97 |
| Cold sauces, dips | 5.6 | 34.16 | 60.24 |
| Powdered sauces | 1.08 | 43.03 | 55.89 |
Salad dressings – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Nov '25 | 13 | 21 | 1034 |
| Dec '25 | 199 | 25 | 1326 |
| Jan '26 | 42 | 11 | 1245 |
| Feb '26 | 15 | 5 | 1168 |
| Mar '26 | 41 | 10 | 1279 |
| Apr '26 | 396 | 21 | 1692 |
| May '26 | 77 | 11 | 1454 |
| Jun '26 | 265 | 9 | 2705 |
| Jul '26 | 243 | 5 | 3560 |
| Aug '26 | 260 | 7 | 3390 |
| Sep '26 | 178 | 9 | 2435 |
| Oct '26 | 89 | 14 | 2213 |
Organic additions dominate, while advertising is an unused channel: from November 2025 to October 2026, organic additions accounted for 92.3% of the total and leaflet-driven additions for 7.1%, while ads generated 148 additions. Over the same period, Salad dressings had the highest organic share among the comparable subcategories.
