Salad dressings
The “Salad dressings” subcategory includes 5 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Salad dressings – shopping list additions
22 828in Sep '25–Aug '26
↑ 22.6% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
4/5
of 5 subcategoriesOrganic additions
92.2%
Ads 0.7% | Leaflets 7.1%1. “Salad dressings” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Salad dressings | Ketchup, mayonnaise, mustard, horseradish | Cold sauces, dips | Hot sauces | Powdered sauces |
|---|---|---|---|---|---|
| Sep '25 | 1175 | 77663 | 4888 | 8899 | 209 |
| Oct '25 | 1124 | 86073 | 5969 | 10399 | 187 |
| Nov '25 | 1068 | 85799 | 6717 | 9948 | 208 |
| Dec '25 | 1550 | 136240 | 7844 | 10003 | 219 |
| Jan '26 | 1298 | 86768 | 6920 | 13394 | 264 |
| Feb '26 | 1188 | 82948 | 6137 | 11425 | 194 |
| Mar '26 | 1330 | 180948 | 7074 | 11545 | 210 |
| Apr '26 | 2109 | 122918 | 7630 | 10837 | 197 |
| May '26 | 1542 | 78625 | 6419 | 12400 | 163 |
| Jun '26 | 2979 | 146986 | 42078 | 17801 | 266 |
| Jul '26 | 3808 | 225218 | 37154 | 26954 | 405 |
| Aug '26 | 3657 | 223586 | 38884 | 26856 | 391 |
Salad dressings – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Salad dressings – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 82 |
| Feb | 70 |
| Mar | 85 |
| Apr | 116 |
| May | 97 |
| Jun | 144 |
| Jul | 160 |
| Aug | 156 |
| Sep | 70 |
| Oct | 67 |
| Nov | 67 |
| Dec | 86 |
Salad dressings is growing, but its pace versus the other subcategories is not reported: the subcategory recorded 22,828 additions over the 12-month reporting window, with 22.6% growth year over year. Its growth standing against the other subcategories cannot be compared because no precomputed comparison is supplied.
2. How do Poles plan to buy in the “Salad dressings” subcategory?
SourcesSalad dressings – source mix
| Sources | Value |
|---|---|
| From leaflets | 1628 |
| From ads | 159 |
| Organic | 21041 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Salad dressings | 7.13 | 0.7 | 92.17 |
| Ketchup, mayonnaise, mustard, horseradish | 4.39 | 5.46 | 90.15 |
| Cold sauces, dips | 5.12 | 42.08 | 52.8 |
| Hot sauces | 6.72 | 1.49 | 91.79 |
| Powdered sauces | 1.2 | 9.92 | 88.88 |
Salad dressings – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 49 | 18 | 1108 |
| Oct '25 | 28 | 16 | 1080 |
| Nov '25 | 13 | 21 | 1034 |
| Dec '25 | 199 | 25 | 1326 |
| Jan '26 | 42 | 11 | 1245 |
| Feb '26 | 15 | 5 | 1168 |
| Mar '26 | 41 | 10 | 1279 |
| Apr '26 | 396 | 21 | 1692 |
| May '26 | 77 | 11 | 1454 |
| Jun '26 | 265 | 9 | 2705 |
| Jul '26 | 243 | 5 | 3560 |
| Aug '26 | 260 | 7 | 3390 |
Brands from the “Salad dressings” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Culineo | 2165 | 0 | 889 |
| Knorr | 958 | 153 | 852 |
| Kamis | 55 | 0 | 6 |
| Prymat | 0 | 0 | 4 |
| Kania | 0 | 0 | 4 |
Organic additions dominate, while advertising is underused: over the 12-month reporting window, organic additions accounted for 92.2%, compared with 7.1% from leaflets and 0.7% from ads. The organic share was higher than in all four other subcategories, including the nearest comparison, the subcategory Hot sauces at 91.8%. The ad share was lower than in all four other subcategories, ranging from 1.5% in the subcategory Hot sauces to 42.1% in the subcategory Cold sauces, dips.
