Syrups and concentrates
The “Syrups and concentrates” subcategory includes 7 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Syrups and concentrates – shopping list additions
181 456in Nov '25–Oct '26
↑ 81.8% YoYYoY = (Nov '25–Oct '26 vs Nov '24–Oct '25)Rank in category
4/10
of 10 subcategoriesOrganic additions
87.5%
Ads 2.2% | Leaflets 10.3%1. “Syrups and concentrates” purchase trends against the category
TrendAll subcategories – monthly additions
Showing 8 of 10 subcategories – the largest by additions (plus the analysed one).
| Month | Syrups and concentrates | Juices, nectars, fruit drinks | Mineral and spring waters | Carbonated beverages | Sparkling waters | Still waters | Energy drinks | Smoothies, liquid meals |
|---|---|---|---|---|---|---|---|---|
| Nov '25 | 8047 | 40390 | 21934 | 30457 | 6783 | 4734 | 3075 | 1794 |
| Dec '25 | 10161 | 58260 | 27808 | 60349 | 10816 | 5978 | 4188 | 1487 |
| Jan '26 | 11705 | 47892 | 26468 | 31829 | 8090 | 6139 | 5362 | 2448 |
| Feb '26 | 10521 | 43860 | 22779 | 19793 | 7082 | 5166 | 3920 | 2132 |
| Mar '26 | 10714 | 44763 | 24539 | 24692 | 7100 | 4949 | 4259 | 2133 |
| Apr '26 | 9419 | 44895 | 25498 | 30016 | 7842 | 5657 | 5227 | 2150 |
| May '26 | 9093 | 40790 | 26377 | 24759 | 8422 | 5812 | 4810 | 1600 |
| Jun '26 | 15475 | 73405 | 49445 | 37869 | 16611 | 11567 | 6854 | 2660 |
| Jul '26 | 24389 | 117451 | 72836 | 56947 | 24461 | 18051 | 11125 | 3717 |
| Aug '26 | 21955 | 119809 | 80597 | 54908 | 24872 | 17397 | 10860 | 3894 |
| Sep '26 | 23304 | 108771 | 62256 | 44645 | 19526 | 15551 | 10210 | 5032 |
| Oct '26 | 26673 | 122763 | 56306 | 48569 | 17563 | 13391 | 10033 | 4518 |
Syrups and concentrates – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Syrups and concentrates – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 94 |
| Feb | 80 |
| Mar | 83 |
| Apr | 75 |
| May | 70 |
| Jun | 95 |
| Jul | 134 |
| Aug | 124 |
| Sep | 132 |
| Oct | 151 |
| Nov | 74 |
| Dec | 88 |
Syrups and concentrates are growing faster than five of the nine comparable subcategories: from November 2025 to October 2026, they were added to shopping lists in Listonic and Moja Gazetka 181,456 times. Over the same period, growth was 81.8% year over year. By number of additions, the subcategory ranked fourth among the ten subcategories in Beverages. The seasonal index peaked in October at 151 and reached its low in May at 70. The most-added brand over the period was Soda Stream (174,467 additions), followed by Herbapol and Victoria's.
2. How do Poles plan to buy in the “Syrups and concentrates” subcategory?
SourcesSyrups and concentrates – source mix
| Sources | Value |
|---|---|
| From leaflets | 18592 |
| From ads | 4024 |
| Organic | 158840 |
Source mix comparison – all subcategories
Showing 8 of 10 subcategories – the largest by additions (plus the analysed one).
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Syrups and concentrates | 10.25 | 2.22 | 87.53 |
| Juices, nectars, fruit drinks | 6.95 | 1.05 | 92 |
| Mineral and spring waters | 13.32 | 3.63 | 83.05 |
| Carbonated beverages | 21.3 | 13.22 | 65.48 |
| Sparkling waters | 5.61 | 0.05 | 94.34 |
| Still waters | 9.47 | 1.6 | 88.93 |
| Energy drinks | 29.82 | 3.13 | 67.05 |
| Smoothies, liquid meals | 21.02 | 2.72 | 76.26 |
Syrups and concentrates – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Nov '25 | 47 | 37 | 7963 |
| Dec '25 | 82 | 37 | 10042 |
| Jan '26 | 1818 | 51 | 9836 |
| Feb '26 | 2018 | 38 | 8465 |
| Mar '26 | 2042 | 249 | 8423 |
| Apr '26 | 1089 | 144 | 8186 |
| May '26 | 1397 | 31 | 7665 |
| Jun '26 | 1623 | 482 | 13370 |
| Jul '26 | 1833 | 2773 | 19783 |
| Aug '26 | 1584 | 42 | 20329 |
| Sep '26 | 2395 | 70 | 20839 |
| Oct '26 | 2664 | 70 | 23939 |
Syrups and concentrates rely primarily on organic additions: from November 2025 to October 2026, organic additions accounted for 87.5%, leaflet-driven additions for 10.3%, and ad-driven additions for 2.2%. Over the same period, the organic share of additions was higher than in seven of the nine comparable subcategories.
