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Juices, nectars, fruit drinks

The “Juices, nectars, fruit drinks” subcategory includes 15 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.

Juices, nectars, fruit drinks – shopping list additions

863 049in Nov '25–Oct '26

↑ 55.5% YoYYoY = (Nov '25–Oct '26 vs Nov '24–Oct '25)

Rank in category

1/10

of 10 subcategories

Organic additions

92%

Ads 1.1% | Leaflets 7%

1. “Juices, nectars, fruit drinks” purchase trends against the category

Trend

Monthly number of additions to shopping lists (Listonic + Moja Gazetka)

All subcategories – monthly additions

All subcategories – monthly additions
Month	Juices, nectars, fruit drinks	Mineral and spring waters	Carbonated beverages	Syrups and concentrates	Sparkling waters	Still waters	Energy drinks	Smoothies, liquid meals
Nov '25	40390	21934	30457	8047	6783	4734	3075	1794
Dec '25	58260	27808	60349	10161	10816	5978	4188	1487
Jan '26	47892	26468	31829	11705	8090	6139	5362	2448
Feb '26	43860	22779	19793	10521	7082	5166	3920	2132
Mar '26	44763	24539	24692	10714	7100	4949	4259	2133
Apr '26	44895	25498	30016	9419	7842	5657	5227	2150
May '26	40790	26377	24759	9093	8422	5812	4810	1600
Jun '26	73405	49445	37869	15475	16611	11567	6854	2660
Jul '26	117451	72836	56947	24389	24461	18051	11125	3717
Aug '26	119809	80597	54908	21955	24872	17397	10860	3894
Sep '26	108771	62256	44645	23304	19526	15551	10210	5032
Oct '26	122763	56306	48569	26673	17563	13391	10033	4518

Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)

Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)
Month	Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)
Jan	83
Feb	76
Mar	79
Apr	80
May	71
Jun	96
Jul	134
Aug	137
Sep	123
Oct	139
Nov	76
Dec	106

Juices, nectars, fruit drinks are growing more slowly than six of the nine comparable subcategories: between November 2025 and October 2026, they were added to shopping lists in the Listonic and Moja Gazetka apps 863,049 times; year-over-year growth over that period was 55.5%. Over the same period, they had the highest number of additions among the ten subcategories in Beverages. The seasonal index peaked at 139 in October and reached a low of 71 in May. The most frequently added brand from November 2025 to October 2026 was Tymbark, with 25,346 additions, followed by Hortex and Kubuś.

2. How do Poles plan to buy in the “Juices, nectars, fruit drinks” subcategory?

Sources

Breakdown of additions to shopping lists by source: organic, from ads, from retail leaflets

Juices, nectars, fruit drinks – source mix

Juices, nectars, fruit drinks – source mix
Sources	Value
From leaflets	60005
From ads	9039
Organic	794005

Source mix comparison – all subcategories

Source mix comparison – all subcategories
Category	From leaflets	From ads	Organic
Juices, nectars, fruit drinks	6.95	1.05	92
Mineral and spring waters	13.32	3.63	83.05
Carbonated beverages	21.3	13.22	65.48
Syrups and concentrates	10.25	2.22	87.53
Sparkling waters	5.61	0.05	94.34
Still waters	9.47	1.6	88.93
Energy drinks	29.82	3.13	67.05
Smoothies, liquid meals	21.02	2.72	76.26

Juices, nectars, fruit drinks – source evolution over time

Juices, nectars, fruit drinks – source evolution over time
Month	From leaflets	From ads	Organic
Nov '25	195	322	39873
Dec '25	486	246	57528
Jan '26	3207	365	44320
Feb '26	3884	257	39719
Mar '26	3644	311	40808
Apr '26	3115	218	41562
May '26	4134	273	36383
Jun '26	4078	302	69025
Jul '26	11460	316	105675
Aug '26	8950	373	110486
Sep '26	10123	364	98284
Oct '26	6729	5692	110342

Juices, nectars, fruit drinks rely mainly on organic additions: from November 2025 to October 2026, these accounted for 92.0% of additions, while leaflet-driven additions made up 7.0% and ad-driven additions 1.1%. Over that period, their organic share was higher than in eight of the nine comparable subcategories.

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Month	Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)
Jan	83
Feb	76
Mar	79
Apr	80
May	71
Jun	96
Jul	134
Aug	137
Sep	123
Oct	139
Nov	76
Dec	106

Month	Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)
Jan	83
Feb	76
Mar	79
Apr	80
May	71
Jun	96
Jul	134
Aug	137
Sep	123
Oct	139
Nov	76
Dec	106

Month	Juices, nectars, fruit drinks – monthly seasonality (index, 100 = average)
Jan	83
Feb	76
Mar	79
Apr	80
May	71
Jun	96
Jul	134
Aug	137
Sep	123
Oct	139
Nov	76
Dec	106