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Lavazza

Coffee in capsules
to receive information about changes in the popularity of this brand.

Lavazza ranks 7th of 11 brands in the Coffee in capsules category with a 0.53% share over the last four weeks.

The category leader is Nescafé Dolce Gusto with a 67.72% share.

Its monthly share for October 2026 was 0.00%, compared with 1.87% the month before.

Its highest monthly share in the period shown, 56.29%, came in December 2025.

Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.

BRAND CHARTS
Udział procentowy marek w kategorii Coffee in capsules
MarkaUdział procentowy
Nescafé Dolce Gusto67.72%
Nespresso15.34%
Jacobs5.29%
Starbucks5.29%
illy4.23%
L'OR0.53%
Lavazza0.53%
Dallmayr0.53%
Costa0.53%
Segafredo0.00%
Davidoff0.00%

Brand Lavazza percentage share in the category Coffee in capsules in the last month

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.53%Lavazza
ALL BRANDS
Historical market share of brands in the Coffee in capsules category (monthly)
MonthL'ORJacobsLavazzaDallmayrSegafredoCostaStarbucksDavidoffillyNescafé Dolce GustoNespresso
November 202422.58%3.23%0.00%3.23%0.00%0.00%0.00%0.00%6.45%41.94%22.58%
December 20249.38%1.56%0.00%0.00%0.00%0.00%0.00%0.00%7.81%54.69%26.56%
January 20251.61%1.61%1.61%0.00%0.00%0.00%0.00%0.00%1.61%59.68%33.87%
February 20250.00%2.13%4.26%0.00%0.00%0.00%8.51%0.00%0.00%46.81%38.30%
March 20250.00%6.52%0.00%0.00%0.00%0.00%2.17%0.00%0.00%60.87%30.43%
April 20253.70%7.41%1.85%0.00%0.00%0.00%0.00%0.00%0.00%48.15%38.89%
May 20252.04%6.12%0.00%0.00%0.00%0.00%6.12%0.00%0.00%57.14%28.57%
June 20250.00%2.04%2.04%0.00%0.00%0.00%4.08%0.00%4.08%55.10%32.65%
July 20252.53%1.27%1.27%1.27%0.00%0.00%1.27%0.00%0.00%59.49%32.91%
August 20251.39%1.39%2.78%0.00%0.00%1.39%6.94%0.00%0.00%52.78%33.33%
September 20250.00%3.64%0.00%3.64%0.00%0.00%3.64%0.00%0.00%50.91%38.18%
October 20250.00%0.00%0.00%0.00%0.00%0.00%4.76%0.00%0.00%78.57%16.67%
November 202515.79%22.37%0.00%1.32%0.00%0.00%9.21%0.00%0.00%27.63%23.68%
December 20250.00%0.60%56.29%0.60%0.00%0.00%16.77%0.00%0.60%15.57%9.58%
January 20260.00%5.62%1.12%0.00%0.00%1.12%6.74%0.00%1.12%64.04%20.22%
February 202627.07%2.26%3.01%0.00%0.00%0.00%8.27%0.00%0.00%35.34%24.06%
March 20261.16%12.79%1.16%1.16%0.00%0.00%5.81%0.00%0.00%59.30%18.60%
April 20260.00%4.84%4.03%0.00%0.00%0.00%5.65%0.00%0.81%72.58%12.10%
May 20262.04%6.12%1.36%0.00%0.00%0.00%17.69%1.36%0.00%36.73%34.69%
June 202610.14%4.05%1.35%0.00%0.00%0.00%4.05%0.00%0.00%54.73%25.68%
July 20260.40%6.80%3.60%0.00%0.00%0.00%3.20%0.00%0.00%50.40%35.60%
August 20260.00%5.32%1.99%0.00%0.00%0.00%1.00%0.33%2.99%59.80%28.57%
September 20260.00%7.01%1.87%0.00%0.00%0.00%7.01%0.93%4.67%52.80%25.70%
October 20260.00%3.94%0.00%0.00%0.00%0.99%4.43%0.49%1.97%67.49%20.69%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Coffee in capsules category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
151.9 h(6 days)
Coffee in capsules
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.
Comparison with the other subcategories in “Tea, coffee and cocoa”
Coffee concentrates
Cappuccino
Coffee drinks and iced coffee
Grain coffee
Flavored and herbal teas
Instant coffee
Cocoa powder
0 h
31.2 h (1 day)
101.7 h (4 days)
106.9 h (4 days)
129.4 h (5 days)
130.6 h (5 days)
132.4 h (6 days)
Median of the Tea, coffee and cocoa category: 132.4 h (6 days)
Classic teas
Coffee in capsules
Coffee beans
Ground coffee
Instant cocoa
137.7 h (6 days)
151.9 h (6 days)
151.9 h (6 days)
823.3 h (34 days)
882.9 h (37 days)
Real Purchase Rate – Annual data for the Coffee in capsules subcategory compared with the other subcategories in Tea, coffee and cocoa.
SubcategoryRPR (%)
Coffee in capsules93%
Instant cocoa92%
Flavored and herbal teas91%
Cocoa powder88%
Grain coffee88%
Classic teas87%
Instant coffee85%
Ground coffee85%
Coffee drinks and iced coffee81%
Cappuccino80%
Coffee beans79%
Coffee concentrates70%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Coffee in capsules subcategory compared with the other subcategories in Tea, coffee and cocoa.
Brand Loyalty Index (BLI) marki w kategorii Coffee in capsules (miesięcznie)
MiesiącBLI (%)
2024-11-01T00:00:009.37%
2024-12-01T00:00:0013.91%
2025-01-01T00:00:0015.42%
2025-02-01T00:00:0014.03%
2025-03-01T00:00:0011.83%
2025-04-01T00:00:0013.43%
2025-05-01T00:00:0012.07%
2025-06-01T00:00:0011.50%
2025-07-01T00:00:0016.70%
2025-08-01T00:00:0014.60%
2025-09-01T00:00:0015.07%
2025-10-01T00:00:0010.53%
2025-11-01T00:00:0021.41%
2025-12-01T00:00:0040.83%
2026-01-01T00:00:0021.04%
2026-02-01T00:00:0032.76%
2026-03-01T00:00:0018.30%
2026-04-01T00:00:0019.17%
2026-05-01T00:00:0026.97%
2026-06-01T00:00:0015.91%
2026-07-01T00:00:0017.02%
2026-08-01T00:00:0020.21%
2026-09-01T00:00:0017.54%
2026-10-01T00:00:0018.52%
9.10%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Coffee in capsules added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Coffee in capsules (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-11-01T00:00:0031331
2024-12-01T00:00:0064460
2025-01-01T00:00:0062402
2025-02-01T00:00:0047335
2025-03-01T00:00:0046389
2025-04-01T00:00:0054402
2025-05-01T00:00:0049406
2025-06-01T00:00:0049426
2025-07-01T00:00:0079473
2025-08-01T00:00:0072493
2025-09-01T00:00:0055365
2025-10-01T00:00:0042399
2025-11-01T00:00:0076355
2025-12-01T00:00:00167409
2026-01-01T00:00:0089423
2026-02-01T00:00:00133406
2026-03-01T00:00:0086470
2026-04-01T00:00:00124647
2026-05-01T00:00:00147545
2026-06-01T00:00:00148930
2026-07-01T00:00:002501469
2026-08-01T00:00:003011489
2026-09-01T00:00:002141220
2026-10-01T00:00:002031096

Additions of a product from category Coffee in capsules

Absolute data on adding products from category Coffee in capsules with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Number of additions Coffee in capsules
Number of additions Coffee in capsules with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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