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Dumle

Pralines, drops and candies
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Dumle ranks 17th of 26 brands in the Pralines, drops and candies category with a 0.20% share over the last four weeks.

The category leader is Wedel with a 59.11% share.

Its monthly share for October 2026 was 0.18%, compared with 1.27% the month before.

Its highest monthly share in the period shown, 1.27%, came in September 2026.

Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.

BRAND CHARTS
Udział procentowy marek w kategorii Pralines, drops and candies
MarkaUdział procentowy
Wedel59.11%
Kinder25.00%
Raffaello2.61%
Merci2.55%
Michałki1.52%
Lindt Lindor1.46%
Kasztanki1.13%
Toffifee1.08%
Malaga1.06%
Tiki Taki1.01%
M&M's0.89%
Roshen0.54%
Ferrero Rocher0.49%
Mieszanka Krakowska0.48%
Mieszko0.29%
Śliwka Nałęczowska0.23%
Dumle0.20%
Michaszki0.11%
Werther's Original0.10%
Kopiko0.05%
Snickers miniatures0.04%
Fresh&Fruity0.04%
Toffino0.03%
Milka Crispello0.00%
Dan Cake0.00%
Premieur0.00%

Brand Dumle percentage share in the category Pralines, drops and candies in the last month

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.20%Dumle
ALL BRANDS
Historical market share of brands in the Pralines, drops and candies category (monthly)
MonthLindt LindorRaffaelloToffifeeFerrero RocherMerciSnickers miniaturesKasztankiMalagaTiki TakiMichałkiKinderToffinoMichaszkiŚliwka NałęczowskaFresh&FruityMilka CrispelloDumleWerther's OriginalKopikoMieszanka KrakowskaWedelM&M'sMieszkoDan CakePremieurRoshen
November 20246.78%7.82%3.93%1.40%11.70%0.05%1.80%0.86%0.53%7.32%46.34%0.07%0.52%1.84%0.45%0.00%0.19%0.12%0.03%1.07%0.97%3.67%2.16%0.00%0.00%0.40%
December 20249.65%10.28%4.99%3.38%10.42%0.05%1.38%0.73%0.41%5.73%38.49%0.05%0.32%2.40%0.08%0.00%0.34%0.18%0.01%0.92%0.90%2.41%1.22%5.47%0.00%0.20%
January 20253.18%11.37%2.15%3.70%15.77%0.12%0.99%0.55%0.37%7.66%41.70%0.28%0.78%2.52%0.27%0.00%0.33%0.51%0.09%1.14%0.69%2.32%2.88%0.00%0.00%0.63%
February 20257.07%18.47%2.63%4.52%9.34%0.07%0.78%0.74%0.41%5.22%43.02%0.28%0.24%0.55%0.13%0.00%0.29%0.55%0.04%1.18%0.49%2.08%1.46%0.01%0.00%0.46%
March 20254.87%12.22%3.20%2.50%11.42%0.08%0.89%0.94%0.28%4.94%46.93%0.13%1.87%0.93%0.25%0.00%0.49%0.54%0.05%0.97%0.68%1.73%3.59%0.00%0.00%0.51%
April 20253.96%7.95%3.93%2.77%6.48%0.07%0.66%0.73%0.27%5.15%60.03%0.08%0.70%0.83%0.19%0.00%0.54%0.39%0.04%0.76%0.58%2.23%1.36%0.00%0.00%0.32%
May 20256.06%13.53%3.04%1.49%11.01%0.10%0.44%0.47%0.15%3.35%56.02%0.02%0.20%0.69%0.05%0.00%0.12%0.23%0.03%0.63%0.33%1.31%0.51%0.00%0.00%0.23%
June 20255.81%14.20%5.69%1.06%20.13%0.05%0.70%0.97%0.32%6.84%34.54%0.20%0.22%0.88%0.41%0.00%0.14%1.48%0.09%1.04%0.58%2.82%1.12%0.00%0.00%0.70%
July 20253.51%9.44%2.64%1.28%10.64%0.10%0.90%1.31%0.33%7.55%48.23%0.13%0.49%1.84%0.15%0.00%1.18%0.59%0.10%1.48%0.82%4.35%2.30%0.00%0.00%0.64%
August 20251.64%6.84%1.53%0.88%8.02%0.03%0.61%0.48%0.29%5.08%66.49%0.18%0.38%0.59%0.72%0.00%0.76%0.38%0.11%0.92%0.54%2.95%0.16%0.00%0.00%0.43%
September 20251.29%6.73%13.24%0.99%4.42%0.10%1.32%0.41%0.31%4.29%59.18%0.04%0.37%0.49%0.49%0.00%0.76%0.33%0.10%1.12%0.58%2.90%0.25%0.00%0.00%0.30%
October 20257.84%9.27%3.61%2.85%12.04%0.15%1.85%0.62%0.56%7.93%42.37%0.06%0.39%1.66%0.47%0.00%0.39%0.42%0.08%2.46%0.45%2.52%1.43%0.00%0.00%0.59%
November 20256.81%4.83%6.61%3.24%8.60%0.02%1.70%0.36%1.34%6.67%46.78%0.04%0.39%2.41%0.06%0.00%0.81%1.06%0.02%0.83%0.68%4.43%1.97%0.00%0.00%0.32%
December 20256.82%10.17%4.29%4.78%11.49%0.13%0.74%0.46%0.39%3.91%51.45%0.05%0.36%0.91%0.03%0.00%0.18%0.15%0.02%0.73%0.30%1.91%0.60%0.00%0.00%0.13%
January 20265.52%6.41%3.55%2.27%26.62%0.04%0.35%0.42%0.22%3.75%40.31%0.16%0.72%1.35%0.08%0.00%0.43%0.88%0.15%0.56%1.74%1.48%1.37%0.00%0.00%1.61%
February 202611.46%11.02%2.81%5.33%8.99%0.03%1.12%0.38%2.11%4.74%40.03%0.09%0.25%0.69%1.76%0.00%0.33%0.29%0.05%2.71%1.20%1.26%2.57%0.00%0.00%0.79%
March 20266.95%15.55%4.24%4.12%8.50%0.01%1.32%0.51%0.69%3.34%44.22%0.28%0.89%0.97%0.04%0.00%0.62%0.26%0.05%0.95%1.27%2.42%1.37%0.00%0.00%1.42%
April 20262.71%11.80%7.90%2.12%11.42%0.06%0.80%0.59%0.36%5.69%44.90%0.20%0.82%0.65%0.50%0.00%0.24%0.17%0.09%3.30%0.72%2.87%1.14%0.00%0.00%0.94%
May 20265.14%9.59%3.56%1.82%13.51%0.12%0.23%0.30%0.11%1.98%57.62%0.02%0.14%0.72%0.26%0.00%0.34%0.31%0.03%0.91%0.90%0.96%0.53%0.00%0.00%0.89%
June 20265.59%11.55%2.85%0.91%16.94%0.02%0.40%0.23%0.35%3.54%49.36%0.12%0.12%1.05%0.32%0.00%0.20%0.40%0.06%0.93%1.60%1.67%0.57%0.00%0.00%1.21%
July 20262.63%15.44%3.33%1.63%9.20%0.09%0.94%0.79%0.50%6.55%43.85%0.06%0.39%1.42%0.24%0.00%0.68%0.32%0.64%2.19%0.88%4.44%1.50%0.00%0.00%2.33%
August 20264.07%7.94%5.85%2.00%12.92%0.05%0.70%0.74%1.54%8.16%44.34%0.07%0.40%1.05%0.20%0.00%1.05%0.40%0.07%2.12%1.71%3.22%0.48%0.01%0.00%0.90%
September 20263.48%7.07%4.85%1.01%6.79%0.21%1.64%0.66%1.56%4.48%57.71%0.07%0.47%0.95%0.19%0.00%1.27%0.33%0.09%2.29%1.38%2.14%0.59%0.00%0.00%0.77%
October 20262.56%3.10%2.23%0.91%4.23%0.03%0.30%0.16%0.16%1.64%24.99%0.04%0.11%0.39%0.05%0.00%0.18%0.18%0.04%0.62%56.23%0.93%0.34%0.00%0.00%0.55%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Pralines, drops and candies category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
151 h(6 days)
Pralines, drops and candies
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.
Comparison with the other subcategories in “Sweets”
Chocolate bars and wafers
Chocolates
Cookies
Protein bars and wafers
Gummies, drops, jellies, lollipops
Pralines, drops and candies
106.6 h (4 days)
117.5 h (5 days)
131.5 h (5 days)
131.9 h (5 days)
133.3 h (6 days)
151 h (6 days)
Median of the Sweets category: 151 h (6 days)
Milk and quark bars
Marshmallows in chocolate
Plant-based sweets and snacks
Cereal bars
Cake
173.6 h (7 days)
177 h (7 days)
280.3 h (12 days)
302.6 h (13 days)
1,107.8 h (46 days)
Real Purchase Rate – Annual data for the Pralines, drops and candies subcategory compared with the other subcategories in Sweets.
SubcategoryRPR (%)
Milk and quark bars91%
Chocolates91%
Protein bars and wafers90%
Cookies90%
Cereal bars88%
Plant-based sweets and snacks88%
Gummies, drops, jellies, lollipops86%
Cake84%
Pralines, drops and candies84%
Chocolate bars and wafers84%
Marshmallows in chocolate83%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Pralines, drops and candies subcategory compared with the other subcategories in Sweets.
Brand Loyalty Index (BLI) marki w kategorii Pralines, drops and candies (miesięcznie)
MiesiącBLI (%)
2024-11-01T00:00:0071.71%
2024-12-01T00:00:0075.08%
2025-01-01T00:00:0070.08%
2025-02-01T00:00:0081.14%
2025-03-01T00:00:0067.44%
2025-04-01T00:00:0087.11%
2025-05-01T00:00:0092.95%
2025-06-01T00:00:0068.06%
2025-07-01T00:00:0061.77%
2025-08-01T00:00:0093.27%
2025-09-01T00:00:0097.74%
2025-10-01T00:00:0051.65%
2025-11-01T00:00:00100.00%
2025-12-01T00:00:00100.00%
2026-01-01T00:00:00100.00%
2026-02-01T00:00:00100.00%
2026-03-01T00:00:00100.00%
2026-04-01T00:00:0095.32%
2026-05-01T00:00:00100.00%
2026-06-01T00:00:00100.00%
2026-07-01T00:00:0078.02%
2026-08-01T00:00:0087.31%
2026-09-01T00:00:00100.00%
2026-10-01T00:00:00100.00%
28.30%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Pralines, drops and candies added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Pralines, drops and candies (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-11-01T00:00:00755510536
2024-12-01T00:00:001329917714
2025-01-01T00:00:0066959554
2025-02-01T00:00:0076129381
2025-03-01T00:00:00796311807
2025-04-01T00:00:00918610545
2025-05-01T00:00:001167412560
2025-06-01T00:00:0055588166
2025-07-01T00:00:0039086327
2025-08-01T00:00:0062756728
2025-09-01T00:00:0083918585
2025-10-01T00:00:00825615985
2025-11-01T00:00:001315413154
2025-12-01T00:00:002862628626
2026-01-01T00:00:001530315303
2026-02-01T00:00:001560815608
2026-03-01T00:00:002011420114
2026-04-01T00:00:00997710467
2026-05-01T00:00:002348123481
2026-06-01T00:00:002051520515
2026-07-01T00:00:001271716300
2026-08-01T00:00:001464116769
2026-09-01T00:00:002198121981
2026-10-01T00:00:006972969729

Additions of a product from category Pralines, drops and candies

Absolute data on adding products from category Pralines, drops and candies with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions Pralines, drops and candies
Number of additions Pralines, drops and candies with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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