Baking powders
The “Baking powders” subcategory includes 7 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Baking powders – shopping list additions
144 030in Nov '25–Oct '26
↑ 54.6% YoYYoY = (Nov '25–Oct '26 vs Nov '24–Oct '25)Rank in category
4/7
of 7 subcategoriesOrganic additions
91.2%
Ads 8% | Leaflets 0.9%1. “Baking powders” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Baking powders | Delicacies | Yeast and sourdough | Sugars, flavor extracts and pastes | Fixes for cream and cheesecakes | Icings and glazes for cakes | Gelling agents and thickeners |
|---|---|---|---|---|---|---|---|
| Nov '25 | 7483 | 48808 | 19183 | 11090 | 971 | 851 | 85 |
| Dec '25 | 12838 | 86071 | 34348 | 21373 | 2345 | 2786 | 78 |
| Jan '26 | 6897 | 47050 | 21311 | 10857 | 1235 | 940 | 38 |
| Feb '26 | 6375 | 41505 | 19311 | 9943 | 961 | 633 | 55 |
| Mar '26 | 15721 | 58011 | 16432 | 13112 | 1468 | 1327 | 47 |
| Apr '26 | 8359 | 44525 | 18941 | 12803 | 1705 | 1265 | 146 |
| May '26 | 5597 | 32949 | 13966 | 7889 | 1021 | 577 | 218 |
| Jun '26 | 9995 | 51649 | 26516 | 15486 | 1821 | 690 | 2916 |
| Jul '26 | 15229 | 73524 | 45390 | 23278 | 2255 | 1097 | 3684 |
| Aug '26 | 16539 | 77458 | 41269 | 23921 | 2044 | 1015 | 1887 |
| Sep '26 | 18097 | 102139 | 46066 | 26287 | 2106 | 1059 | 1206 |
| Oct '26 | 20900 | 108403 | 55069 | 31281 | 2615 | 1237 | 603 |
Baking powders – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Baking powders – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 74 |
| Feb | 69 |
| Mar | 115 |
| Apr | 96 |
| May | 60 |
| Jun | 80 |
| Jul | 108 |
| Aug | 118 |
| Sep | 126 |
| Oct | 147 |
| Nov | 78 |
| Dec | 128 |
Grows faster than three of the six comparable subcategories: from November 2025 to October 2026, shoppers added Baking powders to shopping lists in Listonic and Moja Gazetka 144,030 times. Additions rose 54.6% year over year over the same period. By number of additions, Baking powders ranked fourth among the seven subcategories in the Baking products category. The seasonal index peaks in October at 147 and bottoms out in May at 60. From November 2025 to October 2026, Gellwe was the brand added most often, with 7,767 additions, followed by Dr. Oetker and Delecta.
2. How do Poles plan to buy in the “Baking powders” subcategory?
SourcesBaking powders – source mix
| Sources | Value |
|---|---|
| From leaflets | 1225 |
| From ads | 11455 |
| Organic | 131350 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Baking powders | 0.85 | 7.95 | 91.2 |
| Delicacies | 14.04 | 8.8 | 77.16 |
| Yeast and sourdough | 0.28 | 0.05 | 99.67 |
| Sugars, flavor extracts and pastes | 2.18 | 0.61 | 97.21 |
| Fixes for cream and cheesecakes | 1.2 | 0.01 | 98.79 |
| Icings and glazes for cakes | 18.85 | 0.03 | 81.12 |
| Gelling agents and thickeners | 12.71 | 0.03 | 87.26 |
Baking powders – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Nov '25 | 49 | 281 | 7153 |
| Dec '25 | 384 | 221 | 12233 |
| Jan '26 | 30 | 332 | 6535 |
| Feb '26 | 93 | 287 | 5995 |
| Mar '26 | 251 | 7342 | 8128 |
| Apr '26 | 40 | 213 | 8106 |
| May '26 | 6 | 242 | 5349 |
| Jun '26 | 65 | 393 | 9537 |
| Jul '26 | 50 | 426 | 14753 |
| Aug '26 | 51 | 446 | 16042 |
| Sep '26 | 58 | 498 | 17541 |
| Oct '26 | 148 | 774 | 19978 |
Organic additions are the main source: from November 2025 to October 2026, organic additions accounted for 91.2%, ad-driven additions for 8.0%, and leaflet-driven additions for 0.9%. Over the same period, the organic share was higher than in three of the six comparable subcategories.
