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Almar

Name: Almar market share in Fish and fish products – monthly data
Creator: Listonic

Fish and fish products

to receive information about changes in the popularity of this brand.

BRAND CHARTS

Udział procentowy marek w kategorii Fish and fish products
Marka	Udział procentowy
Marinero	49.29%
Norweski Łosoś	22.53%
Lisner	11.27%
Nautica	6.34%
Graal	2.96%
Mowi	2.24%
Rio Mare	2.11%
Corsarro	1.50%
Suempol	0.70%
Koral	0.55%
Seko	0.41%
Polski Karp	0.11%

Brand Almar percentage share in the category Fish and fish products in the last month

Show data up to:

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.

We're collecting data on this brandOver the last four weeks the brand appeared on shopping lists too rarely to show its share reliably. The share will appear once we collect enough additions.

Want to grow the brand's presence on shopping lists?

Historical market share of brands in the Fish and fish products category (monthly)
Month	Graal	Mowi	Lisner	Suempol	Almar	Koral	Nautica	Marinero	Polski Karp	Rio Mare	Corsarro	Seko	Norweski Łosoś
November 2024	4.54%	0.48%	16.33%	1.19%	1.64%	0.54%	8.36%	57.24%	0.14%	2.61%	4.34%	1.02%	1.56%
December 2024	2.32%	0.26%	19.26%	0.70%	0.44%	0.70%	20.53%	45.22%	3.01%	1.99%	2.32%	1.78%	1.44%
January 2025	5.01%	0.67%	12.94%	2.12%	0.38%	3.04%	10.40%	57.26%	0.00%	3.65%	2.25%	0.63%	1.65%
February 2025	4.46%	0.58%	12.27%	1.91%	0.94%	1.37%	8.02%	63.20%	0.00%	3.81%	2.05%	0.29%	1.12%
March 2025	5.83%	0.47%	16.10%	2.26%	0.66%	2.99%	8.99%	52.37%	0.00%	3.79%	1.27%	2.40%	2.88%
April 2025	2.30%	0.95%	18.13%	2.17%	0.04%	3.17%	18.87%	40.22%	0.00%	5.08%	3.30%	0.65%	5.12%
May 2025	5.01%	0.71%	14.33%	0.90%	0.06%	1.86%	9.64%	55.59%	0.06%	6.36%	0.96%	0.39%	4.11%
June 2025	6.80%	0.86%	11.64%	0.63%	0.06%	1.56%	8.99%	60.60%	0.00%	3.40%	0.69%	3.17%	1.61%
July 2025	14.98%	0.30%	17.42%	2.65%	1.33%	0.90%	7.19%	45.08%	0.00%	5.35%	0.04%	0.17%	4.58%
August 2025	6.48%	0.83%	19.75%	1.65%	0.25%	0.70%	3.05%	55.49%	0.00%	5.65%	0.44%	0.38%	5.33%
September 2025	3.92%	1.11%	25.47%	0.59%	1.18%	0.98%	7.77%	46.37%	0.00%	7.58%	2.81%	0.39%	1.83%
October 2025	4.43%	0.76%	16.00%	0.87%	0.34%	0.74%	8.25%	57.79%	0.00%	2.82%	1.45%	1.95%	4.59%
November 2025	2.72%	0.24%	29.06%	0.51%	0.23%	1.35%	4.06%	50.78%	1.93%	3.77%	2.58%	1.61%	1.16%
December 2025	3.01%	0.27%	16.68%	0.64%	0.22%	0.60%	5.42%	54.04%	13.24%	0.73%	2.80%	1.90%	0.45%
January 2026	4.28%	1.27%	15.02%	1.21%	1.52%	1.06%	4.67%	56.04%	0.03%	3.17%	1.65%	0.70%	9.38%
February 2026	8.25%	2.35%	11.25%	1.60%	0.59%	1.21%	3.47%	54.05%	0.00%	2.00%	1.46%	1.48%	12.29%
March 2026	2.37%	1.17%	15.20%	1.35%	0.14%	1.06%	2.94%	62.59%	0.00%	3.39%	1.89%	1.19%	6.72%
April 2026	3.93%	0.93%	9.40%	0.74%	0.58%	1.26%	4.46%	66.84%	0.00%	1.82%	2.05%	0.36%	7.63%
May 2026	3.40%	1.39%	10.57%	0.95%	0.07%	1.28%	2.13%	67.92%	0.00%	1.95%	1.35%	0.64%	8.35%
June 2026	5.24%	2.69%	13.34%	1.47%	0.64%	0.72%	4.30%	60.96%	0.00%	4.82%	0.95%	0.66%	4.21%
July 2026	1.39%	77.80%	2.77%	0.52%	0.00%	0.30%	0.48%	14.20%	0.00%	0.53%	0.33%	0.14%	1.53%
August 2026	2.49%	3.60%	8.31%	0.84%	0.00%	1.08%	5.46%	67.10%	0.02%	2.59%	0.49%	0.31%	7.73%
September 2026	1.53%	1.82%	10.73%	0.74%	0.23%	0.80%	4.24%	53.74%	0.02%	3.39%	0.69%	0.78%	21.30%
October 2026	3.15%	2.41%	8.66%	1.24%	0.01%	0.41%	5.98%	52.18%	0.01%	3.16%	1.09%	0.35%	21.34%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Fish and fish products category has changed over the months

The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.

SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase

136.6 h(6 days)

Fish and fish products

Type Planned | Over 72 h

Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.

Comparison with the other subcategories in “Meat, fish and products”

Cold cuts, sausages

High-protein kabanos sausages

High-protein frankfurters

Kabanos sausages

Frankfurters

Tofu

Poultry

0 h

40 h (2 days)

87.6 h (4 days)

112.3 h (5 days)

112.4 h (5 days)

Median of the Meat, fish and products category: 112.4 h (5 days)

Fish and fish products

Plant-based cold cuts

Plant-based meat

136.6 h (6 days)

708.9 h (30 days)

719.1 h (30 days)

Real Purchase Rate – Annual data for the Fish and fish products subcategory compared with the other subcategories in Meat, fish and products.
Subcategory	RPR (%)
High-protein frankfurters	97%
Tofu	95%
Kabanos sausages	95%
Frankfurters	95%
Plant-based cold cuts	94%
Poultry	92%
Fish and fish products	91%
Cold cuts, sausages	82%
High-protein kabanos sausages	80%
Plant-based meat	72%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Fish and fish products subcategory compared with the other subcategories in Meat, fish and products.

Brand Loyalty Index (BLI) marki w kategorii Fish and fish products (miesięcznie)
Miesiąc	BLI (%)
2024-11-01T00:00:00	25.23%
2024-12-01T00:00:00	20.20%
2025-01-01T00:00:00	19.41%
2025-02-01T00:00:00	21.57%
2025-03-01T00:00:00	19.20%
2025-04-01T00:00:00	18.24%
2025-05-01T00:00:00	15.95%
2025-06-01T00:00:00	22.21%
2025-07-01T00:00:00	28.05%
2025-08-01T00:00:00	19.90%
2025-09-01T00:00:00	12.29%
2025-10-01T00:00:00	28.24%
2025-11-01T00:00:00	58.16%
2025-12-01T00:00:00	50.51%
2026-01-01T00:00:00	51.58%
2026-02-01T00:00:00	40.98%
2026-03-01T00:00:00	65.11%
2026-04-01T00:00:00	62.01%
2026-05-01T00:00:00	69.05%
2026-06-01T00:00:00	47.38%
2026-07-01T00:00:00	100.00%
2026-08-01T00:00:00	8.61%
2026-09-01T00:00:00	8.55%
2026-10-01T00:00:00	7.47%

-17.70%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Fish and fish products added to the Listonic shopping list are entered with the brand.

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Range:

Bezwzględna liczba dodań produktów z kategorii Fish and fish products (miesięcznie)
Miesiąc	Dodania z marką	Wszystkie dodania z kategorii
2024-11-01T00:00:00	3527	13982
2024-12-01T00:00:00	5679	28112
2025-01-01T00:00:00	3154	16248
2025-02-01T00:00:00	2780	12886
2025-03-01T00:00:00	2746	14301
2025-04-01T00:00:00	2305	12639
2025-05-01T00:00:00	1556	9756
2025-06-01T00:00:00	1736	7818
2025-07-01T00:00:00	2336	8328
2025-08-01T00:00:00	1575	7914
2025-09-01T00:00:00	1531	12461
2025-10-01T00:00:00	3793	13432
2025-11-01T00:00:00	7908	13598
2025-12-01T00:00:00	14597	28897
2026-01-01T00:00:00	7823	15168
2026-02-01T00:00:00	9106	22223
2026-03-01T00:00:00	9844	15120
2026-04-01T00:00:00	8393	13536
2026-05-01T00:00:00	6094	8826
2026-06-01T00:00:00	6393	13492
2026-07-01T00:00:00	40819	40819
2026-08-01T00:00:00	11430	132801
2026-09-01T00:00:00	16240	189991
2026-10-01T00:00:00	17011	227596

Additions of a product from category Fish and fish products

Absolute data on adding products from category Fish and fish products with a brand compared to all additions from the category.

The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.

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Range:

Number of additions Fish and fish products

Number of additions Fish and fish products with the brand

The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.

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