Light bulbs
The “Light bulbs” subcategory includes 5 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Light bulbs – shopping list additions
38 622in Oct '25–Sep '26
↑ 20.7% YoYYoY = (Oct '25–Sep '26 vs Oct '24–Sep '25)Rank in category
6/6
of 6 subcategoriesOrganic additions
93.9%
Ads 0.1% | Leaflets 6%1. “Light bulbs” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Light bulbs | Cleaning | Baking papers | Containers and organizers | Jugs, bottles, filters and water saturators | Kitchen utensils - frying pans, pots, sets |
|---|---|---|---|---|---|---|
| Oct '25 | 3027 | 31367 | 8975 | 5363 | 1729 | 3334 |
| Nov '25 | 3302 | 32605 | 10322 | 6043 | 1733 | 5425 |
| Dec '25 | 3956 | 33808 | 14087 | 7299 | 1928 | 5274 |
| Jan '26 | 3270 | 36843 | 10157 | 9895 | 5325 | 6542 |
| Feb '26 | 2449 | 30544 | 8021 | 6914 | 3035 | 5574 |
| Mar '26 | 2482 | 31792 | 8319 | 7035 | 8028 | 6270 |
| Apr '26 | 1874 | 29228 | 7960 | 6345 | 4416 | 3950 |
| May '26 | 2022 | 27782 | 6787 | 6136 | 4346 | 3380 |
| Jun '26 | 2505 | 50299 | 11546 | 8962 | 5832 | 5017 |
| Jul '26 | 4284 | 76749 | 17910 | 14029 | 15670 | 8475 |
| Aug '26 | 4491 | 78654 | 18355 | 15648 | 14117 | 8701 |
| Sep '26 | 4960 | 72357 | 20037 | 12552 | 7908 | 8601 |
Light bulbs – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Light bulbs – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 113 |
| Feb | 81 |
| Mar | 84 |
| Apr | 68 |
| May | 72 |
| Jun | 74 |
| Jul | 110 |
| Aug | 115 |
| Sep | 123 |
| Oct | 107 |
| Nov | 118 |
| Dec | 135 |
Light bulbs: 38 622 additions in the period, 20.7% YoY. Ranked 6 of 6 subcategories in the category.
2. How do Poles plan to buy in the “Light bulbs” subcategory?
SourcesLight bulbs – source mix
| Sources | Value |
|---|---|
| From leaflets | 2321 |
| From ads | 25 |
| Organic | 36276 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Light bulbs | 6.01 | 0.06 | 93.93 |
| Cleaning | 7.19 | 1.05 | 91.76 |
| Baking papers | 2.45 | 0.01 | 97.54 |
| Containers and organizers | 29.61 | 0.14 | 70.25 |
| Jugs, bottles, filters and water saturators | 15.75 | 21.39 | 62.86 |
| Kitchen utensils - frying pans, pots, sets | 41.41 | 2.73 | 55.86 |
Light bulbs – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Oct '25 | 208 | 2 | 2817 |
| Nov '25 | 173 | 0 | 3129 |
| Dec '25 | 294 | 0 | 3662 |
| Jan '26 | 321 | 1 | 2948 |
| Feb '26 | 200 | 0 | 2249 |
| Mar '26 | 282 | 0 | 2200 |
| Apr '26 | 75 | 0 | 1799 |
| May '26 | 258 | 0 | 1764 |
| Jun '26 | 15 | 3 | 2487 |
| Jul '26 | 84 | 7 | 4193 |
| Aug '26 | 60 | 10 | 4421 |
| Sep '26 | 351 | 2 | 4607 |
Brands from the “Light bulbs” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Philips | 447 | 0 | 69 |
| Osram | 191 | 0 | 57 |
| Wiz | 0 | 0 | 6 |
| Kanlux | 0 | 0 | 5 |
| Spectrum | 0 | 0 | 3 |
Source mix: organic 93.9%, from ads 0.1%, from leaflets 6%.
