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Prefert

Fertility drugs
to receive information about changes in the popularity of this brand.

The Prefert brand is monitored in the Fertility drugs category.

The category leader is Inofolic Combi with a 100.00% share.

Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.

BRAND CHARTS
Udział procentowy marek w kategorii Fertility drugs
MarkaUdział procentowy
Inofolic Combi100.00%
Feminum Pregna0.00%
FertilSafe0.00%
Conceive Plus0.00%
Proxeed Women0.00%
Fertilovit F35 Plus0.00%

Brand Prefert percentage share in the category Fertility drugs in the last month

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
We're collecting data on this brandOver the last four weeks the brand appeared on shopping lists too rarely to show its share reliably. The share will appear once we collect enough additions.
Want to grow the brand's presence on shopping lists?
Historical market share of brands in the Fertility drugs category (monthly)
MonthFeminum PregnaFertilSafeConceive PlusProxeed WomenInofolic CombiFertilovit F35 Plus
November 20240.00%0.00%0.00%0.00%100.00%0.00%
December 20240.00%0.00%0.00%0.00%100.00%0.00%
January 20250.00%0.00%0.00%0.00%100.00%0.00%
February 20250.00%0.00%0.00%0.00%100.00%0.00%
March 20250.00%0.00%0.00%0.00%0.00%0.00%
April 2025100.00%0.00%0.00%0.00%0.00%0.00%
May 20250.00%0.00%0.00%0.00%0.00%0.00%
June 202550.00%0.00%0.00%0.00%50.00%0.00%
July 20250.00%0.00%0.00%0.00%100.00%0.00%
August 2025100.00%0.00%0.00%0.00%0.00%0.00%
September 2025100.00%0.00%0.00%0.00%0.00%0.00%
October 20250.00%0.00%0.00%0.00%100.00%0.00%
November 20250.00%0.00%0.00%0.00%100.00%0.00%
December 20250.00%0.00%0.00%0.00%100.00%0.00%
January 20260.00%0.00%0.00%0.00%0.00%0.00%
February 20260.00%0.00%0.00%0.00%0.00%0.00%
March 20260.00%0.00%0.00%0.00%0.00%0.00%
April 20260.00%0.00%0.00%0.00%100.00%0.00%
May 20260.00%0.00%0.00%0.00%0.00%0.00%
June 2026100.00%0.00%0.00%0.00%0.00%0.00%
July 20260.00%0.00%0.00%0.00%0.00%0.00%
August 20260.00%0.00%0.00%0.00%0.00%0.00%
September 20260.00%0.00%0.00%0.00%0.00%0.00%
October 20260.00%0.00%0.00%0.00%100.00%0.00%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Fertility drugs category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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We're collecting data on this brandIn the selected period the brand appeared on shopping lists too rarely to show how its share changed. The chart will appear once we collect enough additions.
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
0 h
Fertility drugs
Unspecified
Comparison with the other subcategories in “Health”
Fertility drugs
Condoms
Heartburn medicines
Dietary supplements and vitamins for children
Dietary supplements and vitamins for adults
Protein supplements
Cold and runny nose medicines
Digestive medicines
0 h
47.9 h (2 days)
54.3 h (2 days)
62.3 h (3 days)
63.4 h (3 days)
178.1 h (7 days)
197.9 h (8 days)
408.2 h (17 days)
Median of the Health category: 408.2 h (17 days)
Allergy medicines
Contact lenses
Antispasmodics
Painkillers and anti-inflammatory drugs
Medicines for herpes and skin problems
Potency and libido medicines
449.5 h (19 days)
541.1 h (23 days)
544.7 h (23 days)
637.7 h (27 days)
824.1 h (34 days)
3,324.3 h (139 days)
Real Purchase Rate – Annual data for the Fertility drugs subcategory compared with the other subcategories in Health.
SubcategoryRPR (%)
Medicines for herpes and skin problems82%
Contact lenses82%
Condoms81%
Cold and runny nose medicines81%
Digestive medicines81%
Allergy medicines80%
Heartburn medicines80%
Protein supplements80%
Painkillers and anti-inflammatory drugs80%
Dietary supplements and vitamins for adults77%
Antispasmodics76%
Fertility drugs76%
Potency and libido medicines75%
Dietary supplements and vitamins for children70%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Fertility drugs subcategory compared with the other subcategories in Health.
Brand Loyalty Index (BLI) marki w kategorii Fertility drugs (miesięcznie)
MiesiącBLI (%)
2024-11-01T00:00:0050.00%
2024-12-01T00:00:00100.00%
2025-01-01T00:00:0014.29%
2025-02-01T00:00:0020.00%
2025-03-01T00:00:000.00%
2025-04-01T00:00:0050.00%
2025-05-01T00:00:000.00%
2025-06-01T00:00:0040.00%
2025-07-01T00:00:0033.33%
2025-08-01T00:00:0016.67%
2025-09-01T00:00:0012.50%
2025-10-01T00:00:0012.50%
2025-11-01T00:00:0050.00%
2025-12-01T00:00:00100.00%
2026-01-01T00:00:000.00%
2026-02-01T00:00:000.00%
2026-03-01T00:00:000.00%
2026-04-01T00:00:0014.29%
2026-05-01T00:00:000.00%
2026-06-01T00:00:0033.33%
2026-07-01T00:00:000.00%
2026-08-01T00:00:000.00%
2026-09-01T00:00:000.00%
2026-10-01T00:00:0030.00%
-20.00%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Fertility drugs added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Fertility drugs (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-11-01T00:00:0024
2024-12-01T00:00:0011
2025-01-01T00:00:0017
2025-02-01T00:00:0015
2025-03-01T00:00:0004
2025-04-01T00:00:0012
2025-05-01T00:00:0003
2025-06-01T00:00:0025
2025-07-01T00:00:0026
2025-08-01T00:00:0016
2025-09-01T00:00:0018
2025-10-01T00:00:0018
2025-11-01T00:00:0012
2025-12-01T00:00:0011
2026-01-01T00:00:0002
2026-02-01T00:00:0005
2026-03-01T00:00:0009
2026-04-01T00:00:0017
2026-05-01T00:00:0001
2026-06-01T00:00:0026
2026-07-01T00:00:00012
2026-08-01T00:00:00016
2026-09-01T00:00:0002
2026-10-01T00:00:00620

Additions of a product from category Fertility drugs

Absolute data on adding products from category Fertility drugs with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Number of additions Fertility drugs
Number of additions Fertility drugs with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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