Mollers ranks 11th of 24 brands in the Dietary supplements and vitamins for adults category with a 2.26% share over the last four weeks.
The category leader is Ibuvit with a 21.34% share.
Its monthly share for October 2026 was 2.24%, compared with 0.60% the month before.
Its highest monthly share in the period shown, 45.76%, came in March 2025.
Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.
SUBCATEGORY CHARTS
Time to store
Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase63.4 h(3 days)
Dietary supplements and vitamins for adults
Type Supplementary | 36–72 h
Products planned a short time ahead, usually purchased within 2–3 days of being added to the list. This is routine stock replenishment as part of the next regular shopping trip.Fertility drugs
Condoms
Heartburn medicines
Dietary supplements and vitamins for children
Dietary supplements and vitamins for adults
Protein supplements
Cold and runny nose medicines
Digestive medicines
0 h
47.9 h (2 days)
54.3 h (2 days)
62.3 h (3 days)
63.4 h (3 days)
178.1 h (7 days)
197.9 h (8 days)
408.2 h (17 days)
Median of the Health category: 408.2 h (17 days)
Allergy medicines
Contact lenses
Antispasmodics
Painkillers and anti-inflammatory drugs
Medicines for herpes and skin problems
Potency and libido medicines
449.5 h (19 days)
541.1 h (23 days)
544.7 h (23 days)
637.7 h (27 days)
824.1 h (34 days)
3,324.3 h (139 days)
| Subcategory | RPR (%) |
|---|---|
| Medicines for herpes and skin problems | 82% |
| Contact lenses | 82% |
| Condoms | 81% |
| Cold and runny nose medicines | 81% |
| Digestive medicines | 81% |
| Allergy medicines | 80% |
| Heartburn medicines | 80% |
| Protein supplements | 80% |
| Painkillers and anti-inflammatory drugs | 80% |
| Dietary supplements and vitamins for adults | 77% |
| Antispasmodics | 76% |
| Fertility drugs | 76% |
| Potency and libido medicines | 75% |
| Dietary supplements and vitamins for children | 70% |
Real Purchase Rate (RPR)
The formula for calculating RPR
RPR =
Number of products marked as boughtNumber of products added to the list
x 100%| Miesiąc | BLI (%) |
|---|---|
| 2024-11-01T00:00:00 | 43.31% |
| 2024-12-01T00:00:00 | 35.04% |
| 2025-01-01T00:00:00 | 19.74% |
| 2025-02-01T00:00:00 | 30.60% |
| 2025-03-01T00:00:00 | 71.28% |
| 2025-04-01T00:00:00 | 41.02% |
| 2025-05-01T00:00:00 | 23.70% |
| 2025-06-01T00:00:00 | 74.19% |
| 2025-07-01T00:00:00 | 28.03% |
| 2025-08-01T00:00:00 | 24.31% |
| 2025-09-01T00:00:00 | 39.94% |
| 2025-10-01T00:00:00 | 100.00% |
| 2025-11-01T00:00:00 | 22.55% |
| 2025-12-01T00:00:00 | 26.93% |
| 2026-01-01T00:00:00 | 26.22% |
| 2026-02-01T00:00:00 | 90.14% |
| 2026-03-01T00:00:00 | 100.00% |
| 2026-04-01T00:00:00 | 26.08% |
| 2026-05-01T00:00:00 | 28.93% |
| 2026-06-01T00:00:00 | 28.86% |
| 2026-07-01T00:00:00 | 25.49% |
| 2026-08-01T00:00:00 | 100.00% |
| 2026-09-01T00:00:00 | 73.33% |
| 2026-10-01T00:00:00 | 15.31% |
-28.00%
The indicator shows the difference between the last and first month within a selected range
BLI - Brand Loyalty Index
The formula for calculating BLI
BLI =
Number of additions Dietary supplements and vitamins for adults with the brandAll additions Dietary supplements and vitamins for adults
x 100%Show data up to:
Range:
| Miesiąc | Dodania z marką | Wszystkie dodania z kategorii |
|---|---|---|
| 2024-11-01T00:00:00 | 2095 | 4837 |
| 2024-12-01T00:00:00 | 1612 | 4600 |
| 2025-01-01T00:00:00 | 948 | 4803 |
| 2025-02-01T00:00:00 | 1405 | 4592 |
| 2025-03-01T00:00:00 | 3440 | 4826 |
| 2025-04-01T00:00:00 | 1219 | 2972 |
| 2025-05-01T00:00:00 | 670 | 2827 |
| 2025-06-01T00:00:00 | 1825 | 2460 |
| 2025-07-01T00:00:00 | 667 | 2380 |
| 2025-08-01T00:00:00 | 599 | 2464 |
| 2025-09-01T00:00:00 | 1369 | 3428 |
| 2025-10-01T00:00:00 | 4430 | 4430 |
| 2025-11-01T00:00:00 | 858 | 3805 |
| 2025-12-01T00:00:00 | 1013 | 3762 |
| 2026-01-01T00:00:00 | 1174 | 4477 |
| 2026-02-01T00:00:00 | 3960 | 4393 |
| 2026-03-01T00:00:00 | 11365 | 11365 |
| 2026-04-01T00:00:00 | 740 | 2837 |
| 2026-05-01T00:00:00 | 989 | 3419 |
| 2026-06-01T00:00:00 | 1163 | 4030 |
| 2026-07-01T00:00:00 | 1701 | 6672 |
| 2026-08-01T00:00:00 | 8521 | 8521 |
| 2026-09-01T00:00:00 | 7982 | 10885 |
| 2026-10-01T00:00:00 | 2057 | 13438 |
Additions of a product from category Dietary supplements and vitamins for adults
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions Dietary supplements and vitamins for adults
Number of additions Dietary supplements and vitamins for adults with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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