Fixes
The “Fixes” subcategory includes 3 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Fixes – shopping list additions
10 003in Nov '25–Oct '26
↑ 56.2% YoYYoY = (Nov '25–Oct '26 vs Nov '24–Oct '25)Rank in category
3/3
of 3 subcategoriesOrganic additions
96.2%
Ads 0.2% | Leaflets 3.6%1. “Fixes” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Fixes | Spices and herbs | Broth cubes and bouillons |
|---|---|---|---|
| Nov '25 | 549 | 97890 | 5630 |
| Dec '25 | 545 | 134998 | 6685 |
| Jan '26 | 724 | 115740 | 6449 |
| Feb '26 | 587 | 94210 | 5288 |
| Mar '26 | 540 | 100048 | 5139 |
| Apr '26 | 497 | 95549 | 4613 |
| May '26 | 467 | 83728 | 4051 |
| Jun '26 | 879 | 141147 | 6411 |
| Jul '26 | 1246 | 214375 | 10243 |
| Aug '26 | 1154 | 216908 | 10444 |
| Sep '26 | 1381 | 210183 | 12243 |
| Oct '26 | 1434 | 229992 | 14498 |
Fixes – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Fixes – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 100 |
| Feb | 81 |
| Mar | 78 |
| Apr | 74 |
| May | 73 |
| Jun | 99 |
| Jul | 128 |
| Aug | 120 |
| Sep | 139 |
| Oct | 148 |
| Nov | 84 |
| Dec | 77 |
Fixes is the fastest-growing of the comparable subcategories: From November 2025 to October 2026, Fixes was added to shopping lists in the Listonic and Moja Gazetka apps 10,003 times, with year-over-year growth of 56.2%. By number of additions, Fixes is the smallest of the three subcategories in Spices and bouillons. Knorr was the most-added brand over the same period (8,088 additions), followed by Winiary. The seasonal index peaked in October at 148 and hit a low in May at 73.
2. How do Poles plan to buy in the “Fixes” subcategory?
SourcesFixes – source mix
| Sources | Value |
|---|---|
| From leaflets | 363 |
| From ads | 22 |
| Organic | 9618 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Fixes | 3.63 | 0.22 | 96.15 |
| Spices and herbs | 1.91 | 9.59 | 88.5 |
| Broth cubes and bouillons | 2.55 | 0.23 | 97.22 |
Fixes – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Nov '25 | 0 | 0 | 549 |
| Dec '25 | 11 | 1 | 533 |
| Jan '26 | 44 | 0 | 680 |
| Feb '26 | 27 | 3 | 557 |
| Mar '26 | 0 | 1 | 539 |
| Apr '26 | 10 | 1 | 486 |
| May '26 | 13 | 1 | 453 |
| Jun '26 | 13 | 0 | 866 |
| Jul '26 | 19 | 7 | 1220 |
| Aug '26 | 6 | 0 | 1148 |
| Sep '26 | 140 | 3 | 1238 |
| Oct '26 | 80 | 5 | 1349 |
Ads are an unused channel for Fixes: between November 2025 and October 2026, there were 22 additions from ads. Over the same period, organic additions accounted for 96.2%, while leaflet-driven additions made up 3.6%. Fixes had a lower advertising share than either Spices and herbs or Stock cubes and bouillons.
