Primus
Oils
The Primus brand is monitored in the Oils category.
The category leader is Kujawski with a 46.19% share.
Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.
SUBCATEGORY CHARTS
Time to store
Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase32.1 h(1 day)
Oils
Type Impulse | Up to 36 h
Products purchased quickly after being added to the list, usually at the next shopping opportunity. The decision is made without much planning – the need arises and is acted on almost immediately.Oils
Vinegars
32.1 h (1 day)
133.9 h (6 days)
Median of the Oils, vinegars category: 133.9 h (6 days)
Olive oils
151.4 h (6 days)
| Subcategory | RPR (%) |
|---|---|
| Olive oils | 88% |
| Vinegars | 87% |
| Oils | 87% |
Real Purchase Rate (RPR)
The formula for calculating RPR
RPR =
Number of products marked as boughtNumber of products added to the list
x 100%| Miesiąc | BLI (%) |
|---|---|
| 2024-11-01T00:00:00 | 11.58% |
| 2024-12-01T00:00:00 | 8.69% |
| 2025-01-01T00:00:00 | 8.44% |
| 2025-02-01T00:00:00 | 9.02% |
| 2025-03-01T00:00:00 | 8.04% |
| 2025-04-01T00:00:00 | 9.21% |
| 2025-05-01T00:00:00 | 8.22% |
| 2025-06-01T00:00:00 | 7.02% |
| 2025-07-01T00:00:00 | 9.10% |
| 2025-08-01T00:00:00 | 8.29% |
| 2025-09-01T00:00:00 | 9.06% |
| 2025-10-01T00:00:00 | 15.74% |
| 2025-11-01T00:00:00 | 35.08% |
| 2025-12-01T00:00:00 | 34.30% |
| 2026-01-01T00:00:00 | 18.60% |
| 2026-02-01T00:00:00 | 20.09% |
| 2026-03-01T00:00:00 | 24.20% |
| 2026-04-01T00:00:00 | 11.40% |
| 2026-05-01T00:00:00 | 17.71% |
| 2026-06-01T00:00:00 | 44.43% |
| 2026-07-01T00:00:00 | 12.92% |
| 2026-08-01T00:00:00 | 12.35% |
| 2026-09-01T00:00:00 | 12.11% |
| 2026-10-01T00:00:00 | 11.55% |
BLI - Brand Loyalty Index
The formula for calculating BLI
BLI =
Number of additions Oils with the brandAll additions Oils
x 100%Show data up to:
Range:
| Miesiąc | Dodania z marką | Wszystkie dodania z kategorii |
|---|---|---|
| 2024-11-01T00:00:00 | 4215 | 36408 |
| 2024-12-01T00:00:00 | 3809 | 43846 |
| 2025-01-01T00:00:00 | 3376 | 39995 |
| 2025-02-01T00:00:00 | 3179 | 35225 |
| 2025-03-01T00:00:00 | 2767 | 34418 |
| 2025-04-01T00:00:00 | 3096 | 33599 |
| 2025-05-01T00:00:00 | 2491 | 30296 |
| 2025-06-01T00:00:00 | 1877 | 26719 |
| 2025-07-01T00:00:00 | 2703 | 29708 |
| 2025-08-01T00:00:00 | 2574 | 31039 |
| 2025-09-01T00:00:00 | 2618 | 28889 |
| 2025-10-01T00:00:00 | 5351 | 33986 |
| 2025-11-01T00:00:00 | 12047 | 34344 |
| 2025-12-01T00:00:00 | 14212 | 41434 |
| 2026-01-01T00:00:00 | 7728 | 41554 |
| 2026-02-01T00:00:00 | 8163 | 40636 |
| 2026-03-01T00:00:00 | 10556 | 43622 |
| 2026-04-01T00:00:00 | 3831 | 33614 |
| 2026-05-01T00:00:00 | 5481 | 30940 |
| 2026-06-01T00:00:00 | 24485 | 55114 |
| 2026-07-01T00:00:00 | 10035 | 77645 |
| 2026-08-01T00:00:00 | 9902 | 80178 |
| 2026-09-01T00:00:00 | 9844 | 81277 |
| 2026-10-01T00:00:00 | 10392 | 89956 |
Additions of a product from category Oils
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions Oils
Number of additions Oils with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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