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Plony Zbóż

Burger and hot dog buns
to receive information about changes in the popularity of this brand.

The Plony Zbóż brand is monitored in the Burger and hot dog buns category.

The category leader is Schulstad with a 40.42% share.

Its highest monthly share in the period shown, 3.80%, came in February 2026.

Data comes from the shopping lists of Listonic and Moja Gazetka app users and is updated weekly.

BRAND CHARTS
Udział procentowy marek w kategorii Burger and hot dog buns
MarkaUdział procentowy
Schulstad40.42%
Pano38.06%
Dan Cake15.75%
Oskroba3.15%
BakerVille2.62%
MCennedy0.00%
La Lorraine0.00%

Brand Plony Zbóż percentage share in the category Burger and hot dog buns in the last month

The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
We're collecting data on this brandOver the last four weeks the brand appeared on shopping lists too rarely to show its share reliably. The share will appear once we collect enough additions.
Want to grow the brand's presence on shopping lists?
Historical market share of brands in the Burger and hot dog buns category (monthly)
MonthDan CakePanoMCennedySchulstadOskrobaBakerVillePlony ZbóżLa Lorraine
November 202440.00%51.58%0.00%3.16%4.21%1.05%0.00%0.00%
December 20242.33%13.95%2.33%79.07%2.33%0.00%0.00%0.00%
January 202535.85%32.08%11.32%15.09%5.66%0.00%0.00%0.00%
February 20250.00%52.50%0.00%37.50%10.00%0.00%0.00%0.00%
March 20250.00%47.06%0.00%38.24%14.71%0.00%0.00%0.00%
April 20251.25%87.50%0.00%3.75%2.50%5.00%0.00%0.00%
May 202536.23%18.84%0.00%2.90%40.58%1.45%0.00%0.00%
June 20253.85%36.54%30.77%25.00%1.92%1.92%0.00%0.00%
July 202599.23%0.51%0.00%0.20%0.07%0.00%0.00%0.00%
August 202554.32%33.33%0.00%4.94%7.41%0.00%0.00%0.00%
September 202517.65%11.76%0.00%58.82%11.76%0.00%0.00%0.00%
October 202513.33%20.00%11.11%53.33%2.22%0.00%0.00%0.00%
November 202597.36%2.01%0.00%0.41%0.09%0.13%0.00%0.00%
December 202595.46%2.57%0.00%1.42%0.11%0.16%0.27%0.00%
January 20266.38%65.43%17.02%5.85%1.06%0.53%3.72%0.00%
February 20261.09%90.76%0.00%1.09%3.26%0.00%3.80%0.00%
March 20262.90%15.94%0.00%30.43%7.25%43.48%0.00%0.00%
April 20265.09%43.82%5.64%41.82%3.64%0.00%0.00%0.00%
May 202673.01%20.99%1.20%2.14%2.66%0.00%0.00%0.00%
June 202693.19%4.06%0.17%2.40%0.10%0.07%0.00%0.00%
July 202691.26%4.76%0.00%2.16%1.75%0.00%0.06%0.00%
August 202689.22%0.43%0.99%5.97%0.10%3.28%0.00%0.00%
September 202635.77%28.08%1.15%32.31%2.69%0.00%0.00%0.00%
October 202617.28%23.77%0.00%47.22%4.63%7.10%0.00%0.00%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Burger and hot dog buns category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
101.3 h(4 days)
Burger and hot dog buns
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.
Comparison with the other subcategories in “Baker's good”
Breads and toast rolls
Burger and hot dog buns
52.5 h (2 days)
101.3 h (4 days)
Median of the Baker's good category: 101.3 h (4 days)
Bagels, butter and milk rolls
147.5 h (6 days)
Real Purchase Rate – Annual data for the Burger and hot dog buns subcategory compared with the other subcategories in Baker's good.
SubcategoryRPR (%)
Burger and hot dog buns95%
Breads and toast rolls94%
Bagels, butter and milk rolls87%

Real Purchase Rate (RPR)

Shows what percentage of products added to shopping lists were actually purchased. Annual data for the Burger and hot dog buns subcategory compared with the other subcategories in Baker's good.
Brand Loyalty Index (BLI) marki w kategorii Burger and hot dog buns (miesięcznie)
MiesiącBLI (%)
2024-11-01T00:00:001.18%
2024-12-01T00:00:000.58%
2025-01-01T00:00:000.58%
2025-02-01T00:00:000.51%
2025-03-01T00:00:000.41%
2025-04-01T00:00:001.00%
2025-05-01T00:00:000.79%
2025-06-01T00:00:000.66%
2025-07-01T00:00:0056.58%
2025-08-01T00:00:001.00%
2025-09-01T00:00:000.22%
2025-10-01T00:00:000.48%
2025-11-01T00:00:0035.34%
2025-12-01T00:00:0016.27%
2026-01-01T00:00:001.73%
2026-02-01T00:00:002.00%
2026-03-01T00:00:000.77%
2026-04-01T00:00:005.51%
2026-05-01T00:00:0012.70%
2026-06-01T00:00:0015.69%
2026-07-01T00:00:0013.37%
2026-08-01T00:00:0014.77%
2026-09-01T00:00:001.14%
2026-10-01T00:00:001.26%
0.10%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Burger and hot dog buns added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Burger and hot dog buns (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-11-01T00:00:00958057
2024-12-01T00:00:00437462
2025-01-01T00:00:00539118
2025-02-01T00:00:00407857
2025-03-01T00:00:00348366
2025-04-01T00:00:00807985
2025-05-01T00:00:00698687
2025-06-01T00:00:00527832
2025-07-01T00:00:001045318476
2025-08-01T00:00:00818101
2025-09-01T00:00:00177762
2025-10-01T00:00:00459436
2025-11-01T00:00:00458012958
2025-12-01T00:00:00183011247
2026-01-01T00:00:0018810868
2026-02-01T00:00:001849188
2026-03-01T00:00:00698936
2026-04-01T00:00:005509989
2026-05-01T00:00:0011679192
2026-06-01T00:00:00287918344
2026-07-01T00:00:00342325608
2026-08-01T00:00:00393526649
2026-09-01T00:00:0026022769
2026-10-01T00:00:0032425749

Additions of a product from category Burger and hot dog buns

Absolute data on adding products from category Burger and hot dog buns with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions Burger and hot dog buns
Number of additions Burger and hot dog buns with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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